Pricing

Most practices start with a free growth review.

That way we can see what is worth fixing first, before either of us commits to anything. The figures below are indicative ranges, not a quote - your first session gives you an accurate one.

Typical investment

Indicative · not a quote

Website design

From $3,500 + GST

One-off project, scoped to the practice: refresh or starter site $3,500–$5,500, standard practice website $5,500–$8,500, premium conversion-focused build $8,500–$12,000, multi-location $12,000–$18,000+. Confirmed once page count, copy, booking integration and migration are known.

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SEO & local search

From $1,800/month + GST

Ongoing retainer. Most sit between $2,000 and $4,500/month depending on suburb competitiveness, services targeted and number of locations.

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Google Ads management

From $1,500/month + GST

Published tiers: Foundation $1,500/mo (up to $3,000/mo ad spend) · Growth $2,250/mo (up to $8,000/mo ad spend) · Performance $3,000/mo (up to $15,000/mo ad spend). $0 setup with a 3-month minimum, and you own your Google Ads account. Ad spend is paid separately, directly to Google. Full inclusions and FAQ on the Advertising page.

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Meta (Facebook & Instagram) advertising

From $1,000/month management + GST

Management fee - ad spend is separate and paid directly to Meta. Typically added alongside Google Ads for treatment-level campaigns; scoped at the growth review.

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Managed IT & security

Priced after environment review

User count, chairs, endpoints, servers, backup volume and support hours all change the number. There is no honest quote until we see the environment.

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Where we publish fixed tiers, and where we don't. Google Ads management is tiered and published, because the work scales predictably with ad spend. Websites, SEO and managed IT are scoped individually - a single-chair practice and a five-location group need genuinely different work, and a one-size tier there would be dishonest. A free growth review tells us which applies to you, and what it would cost, before you spend anything.

What affects the investment

Current website & platform
A rebuild is a different scope to a redesign of what you already have.
How competitive your market is
SEO and ad management scale with how hard your suburb is to rank or bid in.
Number of locations
Multi-site groups need separate local SEO and reporting per site.
Monthly ad spend
Management fees are typically tiered to the media budget being run.
Users, chairs & servers
Managed IT pricing is per-user and per-endpoint, confirmed at the environment review.
Backup volume & SLA needs
Storage, retention and after-hours coverage affect the IT quote specifically.
Book Your Free Growth Plan

GST not included. Google Ads management has a 3-month minimum, then runs month to month; other marketing engagements have no lock-in. Managed IT terms are confirmed at the environment review.

Get started

Ready to see what your practice could improve first?

Book a free growth plan session. We review your website, search presence and advertising, and give you a clear plan - with no obligation.

No commitment requiredWritten findings report includedNo offshore support - Melbourne based